Defined by its innovation and contribution to practical fashion design, Stone Island stays the standard for brands worldwide and a pioneering figure in technical outerwear. In a current interview with oki-ni, Stone Island’s CEO Carlo Rivetti speaks out concerning the brand’s in depth history and the event course of behind a few of its unique fabrics. The interview covers a plethora of matters from understanding how research and improvement have turn out to be so intertwined in the DNA of the brand itself to the applying of developed pre-treatments that enable for its signature garment dyes to be utilized to nearly all materials. Head on to oki-ni to read one of today’s more captivating interviews.
Stone Island pieces are often described as nearer to industrial design than trend design – what sorts of exams and measures does each piece undergo?
The lab exams we perform in an effort to create most of our garments do carry us closer to industrial design than clothing. Our garments are conceived as design objects, to which functionality and analysis are elementary. Let’s say that we glance to type in a lateral approach, pushed by completely different stimulus. We’re function driven as well as aesthetically driven.