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Stone Island Presents: Elliott Power Q&A

The chance to carry out at Stone Island Presents came about after Nick Griffiths and Heidi Fearon of inventive studio &SON saw me play dwell right at the beginning of the yr. They thought that I would be a great fit for Stone Island.

I am not intentionally elusive on social media, I’m simply not good at the whole celeb factor. I’m not anti-movie star, I simply don’t have the time between music and my other two jobs to spend all day on social media. Also there’s a complete world outdoors of the web. It’s important to take online relationships into actuality. This numbers recreation that lots of people seem to be enjoying is not actual and it often doesn’t correlate with sales/push of product (music, style and so on).

Since March 2016 I’ve had no label, no supervisor, no publisher, no press individual and no dwell agent. So stay reveals are fairly thin on the ground for me, I’ve performed live eight instances ever. Six of those eight in 2016, four of the eight outdoors of the country. I have been paid for each single present. There are artists that are in major deals that have played each main festival over the past two years and never been paid once. I’m not anti-main label, but at stone island cargo jacket the same time no firm has/will ever exploit me. The purpose is ‘to know your worth’ and if your product is nice it’ll stand up and folks will finally come spherical, so yes the few live bits I’ve done assist. The much less is more strategy seems to be working a little bit bit for me. I’m tired of listening to “however it is going to be nice exposure” each time any old free-no funds opportunity is thrown at me, unless it’s for a very good trigger. You don’t get up and go to work totally free, so why ought to I

It’s so essential for brands and companies to look additional afield than simply London. Manchester, Bristol, Liverpool are just some of many cities in the U.Okay. Which have such a rich music history and vibrant music scenes that Stone Island can faucet into.

Stone Island is about efficiency, innovation and particulars. My strategy to music is the same, I am obsessive about the details and finish. Stone Island is a staple for many and it’s wearers needn’t shout out about it, if you recognize you know. Identical because the individuals who like Elliott Energy… if you recognize you recognize.

No fashionable musician can solely exist off simply music alone possibly with the exception of Adele or Taylor Swift. You have to be multifaceted now and venture down other avenues. I am from a visual background and have all the time been concerned with clothing. To be trustworthy I’m most likely losing my time with music, I should in all probability try and get an artwork director job at Saatchi & Saatchi or one thing. I feel I first turned eager about clothes by way of the early street put on dons like Hiroshi Fujiwara, Ian Brown, James Lavelle, Nigo and Pharrell. Then my introduction to excessive trend and womenswear got here by my girlfriend. I like going between worlds and will continue to do so.

Stone Island represents timeless quality to me and it also holds significance because as a company it understands that as a way to know the place you are going, you must know where you are from. They obtain this by digging from a rich archive and playing by their very own guidelines, these are things that I also strive to use to my very own tasks.